Data Marketing

Flexible Data Reporting

Although the client had detailed sales and marketing information available, it was slow and difficult to compile and present this information in a digestible form at different management levels. This made producing timely ad-hoc and real-time reports almost impossible.

We developed an application which connects to multiple databases providing instant summaries and graphical output at any level within the client's organisation. The application was designed to accommodate changes in management structure, and automatically adapted to reflect the changes as the organisation restructured.